Rethinking hybrid conferences

More and more events are adopting a hybrid format, where people can participate both in person and online. This allows for greater flexibility and accessibility, but also poses some challenges. How do you create a sense of connection and engagement among these two very different groups of attendees?

This was the dilemma that Jo Cook, Learning Lightbulb, and Laura Overton faced when they were asked to host a hybrid conference. They initially declined the offer. However, they changed their mind and embarked on a learning journey…

They share the key points, their learning and best practice developed from their experience in this in-depth case study.